http://www.derekheinze.com derekheinze.com Wed, 01 Feb 2012 06:41:17 +0000 http://www.derekheinze.com en http://www.derekheinze.com/Shiner-Beer-Labels http://www.derekheinze.com/following/derekheinze.com/Shiner-Beer-Labels Wed, 01 Feb 2012 06:41:17 +0000 derekheinze.com 2101633 The promotional 6-pack is to commemorate how long shiner has been brewing beers, since 1909. Wood type was used to create an old fashioned feel. The inner engravings were inspired by old advertising cuts from the early 1900’s. HOW International Design Annual- 2010 CMYK Magazine Issue #52 Gold- 2009 Dallas Addy Silver- National Addy Merit- 2009 National Student Show <img src="http://payload.cargocollective.com/1/3/114663/2101633/DerekHeinze_Shiner_1.png" border="0" width="670" height="319" width_o="915" height_o="437" src_o="http://payload.cargocollective.com/1/3/114663/2101633/DerekHeinze_Shiner_1_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101633/DerekHeinze_Shiner_2.png" border="0" width="670" height="319" width_o="915" height_o="437" src_o="http://payload.cargocollective.com/1/3/114663/2101633/DerekHeinze_Shiner_2_o.png" align="left" /> http://www.derekheinze.com/Frito-Lay-Projects http://www.derekheinze.com/following/derekheinze.com/Frito-Lay-Projects Wed, 12 Oct 2011 18:24:28 +0000 derekheinze.com 2101621 This was probably my favorite project to work on for Frito-Lay. We partnered up with Universal Studios and created packaging for Halloween using their characters Frankenstein and Dracula. James Shepherd illustrated the characters flawlessly and in no time. You can find his work at www.jamesshepherd.com <img src="http://payload.cargocollective.com/1/3/114663/2101621/Multipack_Dracula.jpg" border="0" width="670" height="533" width_o="900" height_o="716" src_o="http://payload.cargocollective.com/1/3/114663/2101621/Multipack_Dracula_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101621/Multipack_Frank.jpg" border="0" width="670" height="533" width_o="900" height_o="716" src_o="http://payload.cargocollective.com/1/3/114663/2101621/Multipack_Frank_o.jpg" align="left" /> These next two projects were created for Tostitos. The first was a bag that was placed on seats for the Tostitos Fiesta Bowl. The second project was created for in-store ads. The first set was for the debut of Tostitos/Lay's Dip Creations. The second was for Tostitos Salsa. <img src="http://payload.cargocollective.com/1/3/114663/2101621/Tostitos_Bowl.jpg" border="0" width="670" height="355" width_o="900" height_o="478" src_o="http://payload.cargocollective.com/1/3/114663/2101621/Tostitos_Bowl_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101621/Tostitos_Dips.jpg" border="0" width="670" height="421" width_o="900" height_o="566" src_o="http://payload.cargocollective.com/1/3/114663/2101621/Tostitos_Dips_o.jpg" align="left" /> The rest of the projects here were in-store displays and point of purchase displays. I didn't create all of these by myself but I did help design/concept/etc... teamwork people! <img src="http://payload.cargocollective.com/1/3/114663/2101621/Multipack_KO.jpg" border="0" width="670" height="431" width_o="900" height_o="579" src_o="http://payload.cargocollective.com/1/3/114663/2101621/Multipack_KO_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101621/Displays.jpg" border="0" width="670" height="533" width_o="900" height_o="716" src_o="http://payload.cargocollective.com/1/3/114663/2101621/Displays_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101621/NCP_BTS.jpg" border="0" width="670" height="464" width_o="900" height_o="624" src_o="http://payload.cargocollective.com/1/3/114663/2101621/NCP_BTS_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101621/NCP-Summer.jpg" border="0" width="670" height="434" width_o="900" height_o="584" src_o="http://payload.cargocollective.com/1/3/114663/2101621/NCP-Summer_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101621/NCP_Halloween.jpg" border="0" width="670" height="434" width_o="900" height_o="584" src_o="http://payload.cargocollective.com/1/3/114663/2101621/NCP_Halloween_o.jpg" align="left" /> http://www.derekheinze.com/Get-Off-The-Grid http://www.derekheinze.com/following/derekheinze.com/Get-Off-The-Grid Wed, 05 Oct 2011 01:52:35 +0000 derekheinze.com 2101646 This campaign was created to be placed right next to subway maps in cities that Zipcar provides service. People who rely on public transportation will run the same route in their daily commute, This asks them to "Get Off the Grid" by renting a Zipcar and going on a day-trip, family getaway, or play hooky. CMYK Magazine- Issue #48 Semifinalist- Adobe Design Achievement Awards HOW International Design Annual- 2010 Silver Cube- Art Directors Club Houston <img src="http://payload.cargocollective.com/1/3/114663/2101646/DerekHeinze_ZIPCAR_GetOffTheGrid_SanFrancisco.jpg" border="0" width="670" height="433" width_o="1224" height_o="792" src_o="http://payload.cargocollective.com/1/3/114663/2101646/DerekHeinze_ZIPCAR_GetOffTheGrid_SanFrancisco_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101646/DerekHeinze_ZIPCAR_GetOffTheGrid_NewYork.jpg" border="0" width="670" height="433" width_o="1024" height_o="663" src_o="http://payload.cargocollective.com/1/3/114663/2101646/DerekHeinze_ZIPCAR_GetOffTheGrid_NewYork_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101646/DerekHeinze_ZIPCAR_GetOffTheGrid_Boston.jpg" border="0" width="670" height="433" width_o="1024" height_o="663" src_o="http://payload.cargocollective.com/1/3/114663/2101646/DerekHeinze_ZIPCAR_GetOffTheGrid_Boston_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101646/ZIPCAR_App_Step1.jpg" border="0" width="670" height="298" width_o="1300" height_o="579" src_o="http://payload.cargocollective.com/1/3/114663/2101646/ZIPCAR_App_Step1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101646/ZIPCAR_App_Step2.jpg" border="0" width="670" height="298" width_o="1300" height_o="579" src_o="http://payload.cargocollective.com/1/3/114663/2101646/ZIPCAR_App_Step2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101646/ZIPCAR_App_Step3.jpg" border="0" width="670" height="298" width_o="1300" height_o="579" src_o="http://payload.cargocollective.com/1/3/114663/2101646/ZIPCAR_App_Step3_o.jpg" align="left" /> http://www.derekheinze.com/Find-the-Truth-Campaign http://www.derekheinze.com/following/derekheinze.com/Find-the-Truth-Campaign Wed, 05 Oct 2011 01:52:34 +0000 derekheinze.com 2101644 This campaign draws upon the power of words to further TRUTH’s anti-smoking messaging by utilizing common colloquialisms to inform viewers of the danger of smoking. Color was very important in this project because the words needed to be readable while still staying to their true shape, cigarettes. Orange and white are able to stand out perfectly on a gray concrete, allowing the art to be recognizable while maintaining a dirty, grungy feel through out the pieces. Semifinalist- Adobe Design Achievement Awards Judges Choice- National Student Show Bronze- Dallas Addy <img src="http://payload.cargocollective.com/1/3/114663/2101644/TRUTH_B-C.png" border="0" width="670" height="434" width_o="1148" height_o="745" src_o="http://payload.cargocollective.com/1/3/114663/2101644/TRUTH_B-C_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101644/TRUTH_JACKPOT.png" border="0" width="670" height="434" width_o="1148" height_o="745" src_o="http://payload.cargocollective.com/1/3/114663/2101644/TRUTH_JACKPOT_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101644/TRUTH_DABOMB.png" border="0" width="670" height="434" width_o="1148" height_o="745" src_o="http://payload.cargocollective.com/1/3/114663/2101644/TRUTH_DABOMB_o.png" align="left" /> http://www.derekheinze.com/Soapylove-Logo-Packaging http://www.derekheinze.com/following/derekheinze.com/Soapylove-Logo-Packaging Wed, 05 Oct 2011 01:52:33 +0000 derekheinze.com 2101643 This logo was created to reflect the whimsical nature of SoapyLove’s mouthwatering designs that model cupcakes, freeziepops, and candies. It's meant to be simple by making a heart shape out of bubbles representing Soapylove's name. The goal of the packaging was to mimic classic popsicle wrappers to really sell the idea of soap being a popsicle. Soapylove's products are geared toward children and the young at heart so being fun and playful was the main focus. Graphis Logo 8 Gold- Dallas Addy Bronze- Dallas Addy <img src="http://payload.cargocollective.com/1/3/114663/2101643/DerekHeinze-SOAPYLOVE-Logo.png" border="0" width="670" height="401" width_o="758" height_o="454" src_o="http://payload.cargocollective.com/1/3/114663/2101643/DerekHeinze-SOAPYLOVE-Logo_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101643/DerekHeinze-SOAPYLOVE-Logotype.png" border="0" width="670" height="472" width_o="758" height_o="535" src_o="http://payload.cargocollective.com/1/3/114663/2101643/DerekHeinze-SOAPYLOVE-Logotype_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101643/SOAPYLOVE_FINAL_PICS.png" border="0" width="670" height="823" width_o="758" height_o="932" src_o="http://payload.cargocollective.com/1/3/114663/2101643/SOAPYLOVE_FINAL_PICS_o.png" align="left" /> http://www.derekheinze.com/Keep-Plastic-Off-The-Food-Chain http://www.derekheinze.com/following/derekheinze.com/Keep-Plastic-Off-The-Food-Chain Wed, 05 Oct 2011 01:52:32 +0000 derekheinze.com 2101634 The main purpose of purchasing a SIGG bottle is you can refill it rather than having worry about recycling it or throwing it away accidentally. In the North Pacific Gyre there is 6 times more plastic particles in the ocean than plankton according to researchers. All the seafood we eat is already starting to eat it and eventually it will make its way back to us humans. I created animals out of plastic bottles specifically to exaggerate what our seafood might look like if we don’t start taking action and keeping plastic of the food chain. GRAPHIS- New Talent Annual CMYK Magazine- Issue #46 Gold- Summit International Creative Awards Gold- 2010 International Design Awards Honorary Hoffman for Creative Excellence- Creative Summit 24 Silver- 2010 Dallas Addy Bronze Cube- Art Directors Club Houston Merit- National Student Show <img src="http://payload.cargocollective.com/1/3/114663/2101634/Sigg_Squid.png" border="0" width="670" height="433" width_o="1224" height_o="792" src_o="http://payload.cargocollective.com/1/3/114663/2101634/Sigg_Squid_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101634/Sigg_Crab.png" border="0" width="670" height="433" width_o="1224" height_o="792" src_o="http://payload.cargocollective.com/1/3/114663/2101634/Sigg_Crab_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101634/Sigg_Fish.png" border="0" width="670" height="433" width_o="1224" height_o="792" src_o="http://payload.cargocollective.com/1/3/114663/2101634/Sigg_Fish_o.png" align="left" /> http://www.derekheinze.com/Powerful-at-Attracting-Dust http://www.derekheinze.com/following/derekheinze.com/Powerful-at-Attracting-Dust Wed, 05 Oct 2011 01:52:31 +0000 derekheinze.com 2101632 This campaign was created to show how powerful Pledge cleaning products are at attracting dust. So powerful that you will get sucked right out of your shoes towards a dusty ceiling fan. You might even get dragged across dusty wood floors when you’re trying to clean them. Dusty blinds will reach out to your duster to be cleaned. Point is, Pledge creates powerful products that make cleaning faster and easier. CMYK Magazine- Issue #47 Semifinalist- Adobe Design Achievement Awards Bronze- Dallas Addy <img src="http://payload.cargocollective.com/1/3/114663/2101632/PLEDGE_BLINDS.png" border="0" width="670" height="433" width_o="1224" height_o="792" src_o="http://payload.cargocollective.com/1/3/114663/2101632/PLEDGE_BLINDS_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101632/PLEDGE_FLOOR.png" border="0" width="670" height="433" width_o="1224" height_o="792" src_o="http://payload.cargocollective.com/1/3/114663/2101632/PLEDGE_FLOOR_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101632/PLEDGE_FAN.png" border="0" width="670" height="433" width_o="1224" height_o="792" src_o="http://payload.cargocollective.com/1/3/114663/2101632/PLEDGE_FAN_o.png" align="left" /> http://www.derekheinze.com/NOOKA-Get-Noticed http://www.derekheinze.com/following/derekheinze.com/NOOKA-Get-Noticed Wed, 05 Oct 2011 01:52:30 +0000 derekheinze.com 2101631 Designed to be sexy, sleek and stylish, the NOOKA demands absolute attention. No matter where you might find yourself, your NOOKA is sure to get you noticed by someone, or something. <img src="http://payload.cargocollective.com/1/3/114663/2101631/1_NOOKA_NESSIE.jpg" border="0" width="670" height="433" width_o="1224" height_o="792" src_o="http://payload.cargocollective.com/1/3/114663/2101631/1_NOOKA_NESSIE_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101631/2_NOOKA_BIGFOOT.jpg" border="0" width="670" height="433" width_o="1224" height_o="792" src_o="http://payload.cargocollective.com/1/3/114663/2101631/2_NOOKA_BIGFOOT_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101631/3_NOOKA_DRAGONS.jpg" border="0" width="670" height="433" width_o="1224" height_o="792" src_o="http://payload.cargocollective.com/1/3/114663/2101631/3_NOOKA_DRAGONS_o.jpg" align="left" /> http://www.derekheinze.com/Minnie-Mortimer-Clothing-Co http://www.derekheinze.com/following/derekheinze.com/Minnie-Mortimer-Clothing-Co Wed, 05 Oct 2011 01:49:19 +0000 derekheinze.com 2101629 This monogrammed logo was created for Minnie Mortimer Clothing. It pays homage to the Parisian grace that cultivated Minnie’s sublime eye for design. The shopping bags were made to look like 3-Dimensional landmarks in Paris, France, the Eiffel Tower and the Arc de Triomphe, when they are standing up straight. CMYK Magazine- #50 Graphis Logo 8 <img src="http://payload.cargocollective.com/1/3/114663/2101629/MM_Logo.png" border="0" width="670" height="433" width_o="1224" height_o="792" src_o="http://payload.cargocollective.com/1/3/114663/2101629/MM_Logo_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101629/MM_Packaging.png" border="0" width="670" height="433" width_o="1224" height_o="792" src_o="http://payload.cargocollective.com/1/3/114663/2101629/MM_Packaging_o.png" align="left" /> http://www.derekheinze.com/Liquid-Plumr-Unclogs-Life http://www.derekheinze.com/following/derekheinze.com/Liquid-Plumr-Unclogs-Life Wed, 05 Oct 2011 01:49:18 +0000 derekheinze.com 2101628 These are print ads that you would see in home improvement magazines such as Home & Garden. These clogs aren't clogs, they are time-lines of comical events that happen in all of our lives. The "very-first-place clog" and the "mid-life crisis clog" are tough because so much has gone in to their making, typically stuff we stress about but end up laughing it off once its gone away. Thus unclogging whatever life throws at you with Liquid Plumr PowerJet. HOW Magazine- International Design Annual <img src="http://payload.cargocollective.com/1/3/114663/2101628/DerekHeinze_LP_UnclogsLife_1.png" border="0" width="670" height="867" width_o="720" height_o="932" src_o="http://payload.cargocollective.com/1/3/114663/2101628/DerekHeinze_LP_UnclogsLife_1_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/3/114663/2101628/DerekHeinze_LP_UnclogsLife_2.png" border="0" width="670" height="867" width_o="720" height_o="932" src_o="http://payload.cargocollective.com/1/3/114663/2101628/DerekHeinze_LP_UnclogsLife_2_o.png" align="left" />